Wells Fargo/AMFAM Insurance Application

Client:

Wells Fargo / American Family Insurance

Project Start Date

2016

Project End Date

2018

Description

Provided Lead Design (UX, UI, Visual, Content), for a native IOS/Android and Responsive website for Home, Renters and Auto insurance. This cobranded effort also featured an instore kiosk experience where customers could access this omnichannel website. My role and deliverables were wireframes, user maps and other prototypes. I worked with design aesthetics from both organizations to create a partnered hierarchy.

Link to project

Roles

UX, UI, IA, Graphics

Successes

UX/UI Design and implementation for the American Family Insurance Connect Engagement.

Lessons

One cannot predict organizational breakdowns.